BTCC

Dunlop’s Deal – BTCC

Dunlop have extended their sponsorship and tyre supplier contract with BTCC.
Bethonie Waring takes a look at the deal

Dunlop’s long history with BTCC will continue until 2021, with the tyre manufacturer extending its deal as official tyre supplier and title sponsor.

It was back in 2003 that Dunlop became sole tyre supplier, after many years of success as a competing tyre manufacturer. Two years later it became the title sponsor.

“I’m genuinely delighted that the BTCC will maintain its incredibly successful relationship with Dunlop right through until the end of 2021,” BTCC Series Director Alan Gow said. “Ours is one of the closest and most enduing of any major motorsport programme, so for the BTCC to continue to use Dunlop’s superb race tyres whilst also carrying the Dunlop name in our title is something of great pride to our Championship.”

“The BTCC gives Dunlop an opportunity to demonstrate its performance credentials in front of hundreds of thousands of passionate BTCC fans every year,” Hans Vrijsen, Managing Director at Goodyear Dunlop Tyres UK and Ireland, said.

Not only does the deal benefit Dunlop from a publicity point of view, but its work on track helps to develop Dunlop’s road tyres. The same tyres are used in the cold winter months as in the summer, and so have a lot in common with road tyres.

Dunlop says “the learning and technologies developed on track are directly cascaded into Dunlop’s high performance Sport Maxx range that is available for the road.”

Dunlop bring four types of tyres to the championship:

The Sport Maxx Medium Compound

The compound is used twice at every race weekend, except at Thruxton and in wet conditions.

The Sport Maxx Soft Compound

The softer compound was introduced during the 2013 championship. The tyre produces greater initial grip with less durability.

Throughout the season, the compound must be used three times in race one, three times in race two, and three times in race three.

The Sport Maxx Hard Compound

The Thruxton circuit poses a unique challenge to Dunlop. It’s the fastest circuit on the calendar, but the long curves constantly put tyres under a heavy load. The abrasive surface and the aggressive kerbs add to the challenge.

Dunlop has developed the Sport Maxx Hard tyre to cope with this.

Sport Bluresponse Wet

Wet conditions are other challenge, both to the drivers and the tyres.

Wet tyres behave in the exact opposite way to dry tyres, cutting through the rain water on track and providing grip from both the tread and compound. The tyres are developed to work at low temperatures and to last a reasonable amount of time on a drying track.

 

Featured image credit: https://www.flickr.com/photos/14373548@N03/21900121058

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  1. Hung Knisley

    January 4, 2016 at 9:56 am

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